she/her - Class of 2028

Lucy Heideman is the Executive Director of Badger Supports. She helps lead the organization’s strategic vision for a peer-to-peer support model and works closely with fellow directors to develop programs that strengthen student connection, wellness, and support. She also oversees day-to-day operations and helps guide the organization’s broader direction and growth.

Lucy is a Communication Arts major on the Rhetorical Studies track, pursuing certificates in Digital Studies and Gender & Women's Studies. Lucy is interested in writing, video production, design, and social media marketing, especially within the arts, music, and theatre.

Lucy learned to support fellow students through Hope Squad, a peer-to-peer suicide prevention initiative. She is trained in the QPR (Question, Persuade, Refer) crisis intervention method. 

Lucy is a lifelong lover of music and currently sings in UW-Madison's Chorale. Her bucket list includes visiting all of America's National Parks (she's been to 31 and counting)! Lucy also loves to hike, perform onstage, make art, and shop at antique stores.